I help solopreneurs reach high performance with better habits and workflows by systematizing your business which increases organization and provides more productivity for the opportunity to scale without working more hours.

Hey there! Kathy here.

VIP Entrepreneur Spotlight: Ginger Borden

Hey there! Kathy here.

Today our VIP Spotlight shines on fellow solopreneur, Ginger Borden.

Ginger's story is a testament to what's possible when meticulous organization meets strategic file management. Her journey exemplifies the incredible efficiency and enhanced productivity that arise when you leverage a well-structured digital workspace.

We're uncovering Ginger's secrets to success, the strategies that have propelled her to new heights, and the lessons she's learned along the way. Get ready to be inspired and glean insights from a fellow solopreneur who's truly making waves.

Let's dive into the interview!

What are you currently doing as an entrepreneur and how long have you been involved with this particular endeavor and what inspired you to pursue it?

I help small businesses grow and market their business on social media, specifically Instagram. I started on Instagram in 2018 as a social seller and felt that no coaches who knew what they were doing cared about the success of small businesses. They wanted to help other coaches succeed.

Describe your typical daily routine, including your morning and evening habits? Are there any specific habits and/or routines that particularly contribute to your business success and your peace of mind within your busy schedule?

I start my day at 5am with coffee, feeding my cats, and Belgian Malinois, Eli. After engaging on Instagram, I take a 2-mile walk in the Blue Ridge Mountains. I then prepare for the day, reviewing my task list. At 9am, I post on social media, interact with followers, and start my daily tasks. In the evening, I enjoy a second 2-mile walk, followed by dinner and relaxation. My day ends with reading in bed by 9pm before sleep.

What are the top three sources that inspire you in your business journey, whether individuals, experiences, locations, etc?

I am inspired by Podcasts, other Instagram creators and books. I love to learn about marketing and social media so I can pass that knowledge on.

Are there any business tools or resources that you rely on to facilitate your day-to-today operations?

Oh where do I begin, or maybe the better question is where do I end!? LOL

Canva, Airtable, Slack, Calendly, Instagram, Tailwind, Metricool, my passion planner, Flodesk, Kajabi, Inshot, Capcut, and Google docs.

Throughout your journey as an entrepreneur, what are key lessons you have learned that have steered you to your current success?

Never stop learning, never stop caring about people. Social media marketing can be tough and lonely place if you do not create a support system around you. Your community becomes your co-workers, your support system, your encouragement, and your opportunities for advancement both on your topics and in your niche.

On challenging days, weeks, or months, have you ever contemplated giving up? If so, how do you gather your strength and remain resilient to continue to pursue your entrepreneurial journey?

I think every entrepreneur has wondered if it's all worth it. We go from working a 9-5 where at the end of the day we were done to working 5-9 and being that last point of contact in every aspect of our business. It is not always easy, but making a difference and transforming the lives of others makes it worth it. I believe human beings thrive on freedom. There is nothing more freeing than determining what you will do in your business and when.

To round off, let's bring in a few personal aspects. What's your definition of success? Do you have a personal mantra that you live by? Can you also share a recent or favorite book you read that provided you with new insights or perspectives?

My definition of success is a thriving community both online and in my program, where people around me feel empowered to do what they love and supported to do it. 

Oh gosh, there are so many books, Story Brand was a truly eye-opening book for me and I listen to Jim Rohn audiobooks.

Where can others connect with you online? Please provide links to the social media platforms you are most active on and a link to your website, if you have one.

Beyond The Boundaries Of Solopreneurship

Every solopreneur's success story is a symphony of hard work and dedication. By sharing these interviews, I aim to not only honor these exceptional individuals but also to impart actionable insights to fellow solopreneurs who aspire to optimize their businesses and create more time for what truly matters.

I invite you to take a moment to reflect on the pearls of wisdom our VIP Solopreneur, Ginger Borden, has generously shared. Her journey is a reminder that success is often a result of aligning passion with strategy, and that with the right tools and mindset, one can achieve the delicate balance of working efficiently while reaping the rewards of her hard work. So, whether you're just starting on your solopreneurial expedition or are a seasoned traveler on this path, remember that the key lies not only in your destination but also in the brilliance of your journey.

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Join the High Performance Solopreneurs Community

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Join the VIP Entrepreneur Spotlight

This is your chance to shine and inspire others with your solopreneurial journey. Our VIP Entrepreneur Spotlight features incredible solopreneurs who've harnessed their skills to work smarter and achieve more. Their stories are both inspiring and full of practical insights.

Ready to be in the spotlight? Sign up for the VIP Entrepreneur Spotlight and share your success story with our community. We believe in celebrating your achievements, and your story could be the motivation someone else needs.

But that's not all! Take a moment to explore the stories of our previous VIPs. You'll find a treasure trove of wisdom and strategies that can further boost your own journey.

And guess what?

The 2024 calendar is now open for signups! Secure your spot in the spotlight and let us help you showcase your success to the world. Let's make 2024 your year to shine! Don't miss out – join the VIP Entrepreneur Spotlight and be a part of a community dedicated to helping solopreneurs like you thrive.

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